Digital Marketing Training


“We work with The Allies Group across a number of contracts, they have been a fantastic partner in not only delivering but helping us define and optimise our successful training programme for SMEs. We recently tendered out for an agency to provide our SMEs with digital marketing campaigns, The Allies Group impressed us from the start, working really closely with our businesses to ensure they got the most from their individual campaigns whilst also helping them understanding the ROI and how the businesses themselves could take the learning forward on their own. The team, as well as being really knowledgeable, are all really friendly and approachable and really take on board our ideas whilst maintaining the needs of our SMEs at the forefront”

Lucy Evermore, Programme Manager – Business Northumberland


Our digital training offering covers the core aspects of digital marketing, with training designed to empower you and your business one step at a time. Whether you’re looking to hire a third-party agency, or would prefer to develop your marketing in-house, we believe that knowing more brings you better results. 

Sharing a wealth of knowledge and experience, our team of digital trainers and in-house practitioners work together to provide you with the practical tools and actionable outcomes you need to grow bigger, better and faster. 

Our training sessions can be delivered either face-to-face or virtually to suit your business needs, or preferred learning environments. 

The Allies Group training team work as consultants for a number of colleges and universities, providing advice for business and marketing students. Our marketers and developers also work with SMEs, multinationals and not-for-profit organisations. 

We have delivered lectures on behalf of the Digital Marketing Institute and the Chartered Institute of Marketing. This means our courses are underpinned by the latest academic research.

Our training team specialises in:

  • Marketing essentials
  • Social media
  • Search Engine Optimisation (SEO)
  • Design
  • Email marketing 
  • Google tools

Creating digital marketing courses just for you

We offer a standard suite of digital marketing training packages that are suitable for most businesses and budgets. We can also create a programme that is tailored to your company’s specific needs. 

Because we’re dedicated to your digital training and education, we want to support you with your learning journey from beginning to end. This means understanding precisely what you need and how we can help you before you have to commit to anything.

Our free ‘Training Needs Analysis’ gives you the opportunity to talk to one of our experienced digital trainers for 15 minutes in order to assess where we can best advise you, fill your knowledge gaps, and help your business grow with the style of training that suits you or your team. No hesitation needed, let’s get going.

Training can be delivered at Allies Group HQ for up to six people, larger groups can be trained at our partner school Cardinal Hume in their state of art Digital Hub or we can travel to your offices. From our base in the Team Valley we can easily get to Durham, Gateshead, Middlesbrough, Newcastle, Sunderland, and Washington.